As good as this is for the e-commerce industry of Pakistan, a vital flaw that was made visible in all of this was that the maintenance of website was an issue since most of these website’s servers went down and could not handle the vast influx of customers thereby annoying many customers. In fact Xiaomi’s website mistore.pk once again went down last night and this has happened on more than one occasion.
How people reacted to it
There was a positive feedback from the public in general since the public has been devoid of such e-commerce sales especially since Amazon doesn’t ship to Pakistan. Customers were looking forward to a fully personalized shopping experience, mega deals and flash sales in addition to brand vouchers on their favorite brands.
Here are a few tweets about the sale.
However, there were some unpleasant experiences where some had issues with the pricing of the products on sale while others were frustrated with the website going down at a crucial point e.g. Xiaomi’s website going down irritated many people since many of them were amidst a purchase.
Some more tweets regarding the sale.
The frustration was made visible on Xiaomi’s official Facebook page, where many commented about their unpleasant experience on the website. However, a good news for the people is that, with Ali Baba now managing Pakistan’s biggest e-commerce website, many more exciting sales are yet to come.