Facebook is continuously testing with new features, trying to make the experience better for their over 1 billion users. Last year, they revealed plans for their artificially intelligent personal assistant, they introduced video profile pictures, Facebook Reactions, Mentions and Video Autoplay to name a few. We have recently found out that the social media giant is experimenting with a new in-app browser that will make sure you never leave Facebook.
Currently, when you open up articles they appear something like this:
The new browser will be in-built and this is how it will reportedly look like:
The company has been testing with this new feature for a few months now. Here’s what we know about Facebook’s new in-app browser:
This new venture quite a sensible move from the company for two reasons: (1) It’ll make Facebook an eco-system unto itself, making sure that the traffic they draw is contained for as long as possible. (2) It could also pave the way for a future dedicated Facebook browser.
The browser isn’t available to the public yet and is only being tested on small subsets of users, that too for iOS only.
Image Source – The Next Web
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