News

Retail powerhouse Marks & Spencer expands online business to Pakistan

British retailer Marks & Spencer has launched 46 websites in new markets, expanding its online reach to over 100 countries, it said on Monday, adding that the expansion into countries from Argentina and Brazil to South Korea and Pakistan was part of its strategy to accelerate its online business.

When M&S published first-half results in November it reported a 75% increase in international e-commerce sales, underlining the shift in online spend throughout the COVID-19 pandemic.

We’re focused on turbocharging our online business both in the UK and internationally, and as part of this we see a real opportunity in extending the number of countries where we run an online channel further,” said Paul Friston, M&S’s international director.

The websites will offer M&S’s clothing and home products.

In January rival John Lewis said it was no longer pursuing international expansion and had ceased its online delivery service.

M&S, which also sells food, has been hit hard by the pandemic as lockdowns have shuttered most of its clothing space.

As a result of this online expansion, shares in the group were up 0.5% as of 11:16 GMT, paring losses over the last year to 5%.

M&S is yet another global household name in recent times to expand its reach to the Pakistani market. Late last month, music streaming giant Spotify announced that it will be launching its services in over 80 markets around the world, including Pakistan.

Sponsored
Hamza Zakir

Platonist. Humanist. Unusually edgy sometimes.

Share
Published by
Hamza Zakir

Recent Posts

7,300 Teaching Interns Hired Across Punjab

LAHORE: Punjab government colleges have completed the recruitment of 7,354 teaching interns. The Higher Education…

45 seconds ago

Pakistani Engineers To Get Free AI Training from PEC

The Pakistan Engineering Council (PEC) is launching a free six-week online training program on Generative…

21 mins ago

VPN Ban Could Cost Pakistan’s IT Industry $1 Billion, Warns P@SHA

The Pakistan Software Houses Association (P@SHA) has raised alarms about the severe impact of the…

13 hours ago

WhatsApp Trials Group Chat Mentions in the Latest Status Update Feature

WhatsApp is rolling out a new feature in its latest Android beta version, allowing users…

14 hours ago

PTA Chairman Confirms No Orders for Mobile Service Shutdown

ISLAMABAD: Chairman of the Pakistan Telecommunication Authority (PTA), Major General (retd) Hafeez-ur-Rehman, confirmed that no…

14 hours ago

35,000 Students to Receive Free Laptops Under Punjab Government Scheme

Punjab Chief Minister Maryam Nawaz Sharif has announced the launch of a new initiative aimed…

15 hours ago