Social Media

Read it before you retweet it: Twitter

In June 2020, Twitter support announced on its platform that they were testing a feature on Android where you would have to read an article before retweeting it to promote educated debate instead of keyboard warriors. 

On 24 Sep 2020, they announced their testing was complete and they had achieved very good results of the testing. Their studies confirmed that:

  • 40% more people open the article before retweeting it if they are prompted to do so. 
  • 33% more people read an article before retweeting it. 
  • Some people still didn’t open an article before retweeting it. 

The purpose of this feature is to reduce the amount of fake news that gets tweeted as well as people knowing the whole context of something before retweeting and as you can see above it has gotten really positive results.

Now that the testing is complete, Twitter is going to be releasing this as an update globally although they did not give any timeline so we don’t know when to expect it but nonetheless it is going to be soon. 

They also confirmed that they will be making the prompt smaller so it doesn’t get annoying for its users that don’t want to read the articles or who have already read the articles before. Some users may still get annoyed by the update, but as per the test results, informed sharing of information outweighs the annoyance to a few so hats off to Twitter for trying to curb this problem.

Sponsored
Shaheryar Ehsan

Content Team Lead. Blogger, Content Developer, Social Media, and SEO Expert. Reach out: shaheryar.ehsan@techjuice.pk

Share
Published by
Shaheryar Ehsan

Recent Posts

Pakistani Engineers To Get Free AI Training from PEC

The Pakistan Engineering Council (PEC) is launching a free six-week online training program on Generative…

17 mins ago

VPN Ban Could Cost Pakistan’s IT Industry $1 Billion, Warns P@SHA

The Pakistan Software Houses Association (P@SHA) has raised alarms about the severe impact of the…

13 hours ago

WhatsApp Trials Group Chat Mentions in the Latest Status Update Feature

WhatsApp is rolling out a new feature in its latest Android beta version, allowing users…

14 hours ago

PTA Chairman Confirms No Orders for Mobile Service Shutdown

ISLAMABAD: Chairman of the Pakistan Telecommunication Authority (PTA), Major General (retd) Hafeez-ur-Rehman, confirmed that no…

14 hours ago

35,000 Students to Receive Free Laptops Under Punjab Government Scheme

Punjab Chief Minister Maryam Nawaz Sharif has announced the launch of a new initiative aimed…

15 hours ago

Meta Introduces New Features to Messenger: AI Backgrounds, HD Video Calls, and More

Meta has unveiled a set of new features for Facebook Messenger, designed to improve call…

16 hours ago