LG Electronics has launched its new line of ‘Energy Efficient’ appliances at LG VIP Dealers Convention. The products are made keeping in view the needs of Pakistani consumers i.e. to provide them energy savings and convenience. These energy efficient products include Inverter Air Conditioner, Battery TV and the Ever Cool refrigerator.
The Inverter Air Conditioner has low voltage startup and a high voltage protection which makes it more energy efficient. Another product in AC category includes Mosquito Away Air Conditioner with Ultrasonic Repellent Technology whose key feature is to repel mosquitoes in an effective non-toxic way.
Similarly, the new LG Battery TV comes with a long-lasting battery to ensure that TV viewing is not interrupted in case of power outage. The appliance has an in-built surge protector for long lasting battery which enables a user to enjoy full 90 minute football match. Moreover, Time Machine ready function allows a user to record live transmission with the help of USB/HDD device.
On the grand launch event, Mr. K.H.Kim, General Manager LG Electronics Pakistan said,
“Pakistan market has become highly energy efficient and is always looking for products that optimize their energy usage. We believe in understanding the needs of our consumers and providing them with products that better fit their lifestyles. Thus, by using an array of cutting-edge technologies, we have developed products that maximize performance, provide energy efficiency and user convenience.”
Another amazing appliance launched at the event was Ever Cool refrigerator which has state-of-the-art- Triple cooling system. In case of power cut, the appliance can keep cool air for up to 4 hrs in the fridge compartment and 10 hrs in the freezer compartment. An inverter compressor makes this refrigerator 36 % more energy efficient due to its capability of adjusting cooling power according to inside and outside temperature. A fresh zone technology keeps vegetables fresh 20 % longer with moist balance crisper and a humidity controller.
LG Electronics have done a good job in delivering excellent user experience and has tailor-made the products to suit the market needs in Pakistan.
